New Pura Cal Orientalism Style | Assouline

For centuries, the West has been fascinated by the mysterious allure of the Middle East and Asia, captivated by the curious customs, the exotic spices and colors of the bazaars, the romantic atmosphere of the graceful architecture and flowing garments. In the popular imagination, thoughts of the East evoke stories of travel, literature, paintings, decorative arts, fashion and films that have enchanted us for decades. As if viewing the world from a magic flying carpet, through the perspective of Orientalism the nostalgia for vanished civilizations developed into an idealized fantasy.